
MACKENZIE PATTERSON
PORTFOLIO
St. John Fisher College Student
Pursuing Bachelors of Science in Media Management and a Minor in Psychology
"I've found that luck is quite predictable. If you want more luck take more chances. Be more active. Show up more often" - Brian Tracy

PERSONAL SUMMARY
Mackenzie Patterson is a motivated and goal-oriented individual enthusiastically pursuing the opportunity to apply classroom skills to the ever changing media industry. Her career objective is to work with a motivated and committed agency specializing in social media marketing and public relations. She is certified in Hootsuite Platform and Social Marketing, earning the skill to manage several different social media accounts at once.
While pursuing her B.S. in Media Management and a Minor in Psychology at St. John Fisher College she has obtained hard skills in SPSS and Google Analytics. Through her career at St. John Fisher College she has acquired integrity, reliability, creativity, and leadership while working with Rochester organizations, such as Water for South Sudan, C.U.R.E Childhood Cancer Association, and Canandaigua Lake Wine Trail. She plans to further develop her skills to the next level of her professional career.
Mackenzie also works as a full time server at a local pub in Fairport, New York. She has worked at T.R. Noonan’s for five years and has cultivated the importance of customer service, multitasking, and communication. She plans to use her acquired skills from both her education and work experience to enhance a companies personal approach to marketing, advertising, and public relations.
PROJECTS
CERTIFICATIONS
Social Media
HOOTSUITE PLATFORM CERTIFICATION
Test Passed February 11th, 2019

HOOTSUITE SOCIAL MARKETING CETIFICATION
Test passed February 17th, 2019

MUCKRACK FUNDAMENTALS OF MEDIA RELATIONS
Issued October 21st, 2020

CITI PROGRAM
Issued September 2nd, 2020

CONTACT
